“宠客+惠民”双轮驱动 湖北京山市“五一”消费市场热力全开 推动城市活力升级

Core Insights - During the May Day holiday, Jingyang City in Hubei Province implemented "customer-friendly policies" and "benefit measures" to stimulate the tourism, dining, accommodation, and retail sectors, resulting in a significant surge in consumer activity [1] Group 1: Customer-Friendly Policies - Jingyang City introduced a series of "customer-friendly" initiatives aimed at providing a "zero-burden" travel experience, including free parking, free public transport, and free access to sports facilities and cultural venues [2] - The city received 774,000 tourists during the holiday, generating a total tourism revenue of 141 million yuan, representing year-on-year growth of 22% and 23% respectively [2] Group 2: Night Economy and Retail Growth - The night economy emerged as a new highlight, with significant foot traffic in three major night markets, leading to a fivefold increase in sales for some vendors [3] - The accommodation sector saw high occupancy rates, with some hotels reaching 100% occupancy, and over 5,000 guests were received across the city [3] - Retail activities experienced a boost with "trade-in" promotions, resulting in 852 transactions and sales revenue of 5.97 million yuan, a year-on-year increase of 9.6% [3] Group 3: Family-Friendly Attractions - Green Forest Mountain Scenic Area and Taikang Jingyang Farm became popular destinations, with the latter offering free admission and various family-oriented services, attracting over 60% family visitors [4] - The overall visitor numbers for scenic spots increased by 10%-20%, with specific attractions like Meiren Valley receiving over 5,000 visitors daily [4]