Core Insights - The pet economy is evolving into a significant cultural phenomenon among young people, with topics related to pets becoming a form of "hard currency" in social networks [1] - The emotional value of pets has shifted from functional roles to being considered family members, leading to a surge in demand for high-quality pet products and services [2] Industry Overview - The pet economy has surpassed 300 billion yuan and is rapidly approaching 400 billion yuan, indicating robust growth potential [2] - The industry faces challenges such as a lack of standardized regulations, excessive medical treatments, safety concerns in pet boarding, and insufficient public services for pet care [1][2] Regulatory and Market Dynamics - Experts suggest that addressing the issues in the pet industry requires a multi-faceted approach, including the establishment of standardized processes, enhanced regulatory oversight, and clear consumer protection mechanisms [2] - Companies in the pet industry are encouraged to focus on market demands and avoid excessive marketing, while consumers should adopt a responsible approach to pet ownership [2]
生意的背后是生命 宠物经济需健全行业规范
Zheng Quan Shi Bao·2025-05-13 18:08