Core Viewpoint - The article discusses the recent regulatory measures taken by the market supervision authority to address competition issues in the food delivery industry, emphasizing the need for fair competition and the protection of consumer and operator rights. Group 1: Regulatory Actions and Market Environment - The market supervision authority, along with multiple departments, has conducted discussions with platform companies to ensure legal and standardized operations, promoting a fair and orderly competitive environment [1] - The recent entry of JD into the food delivery market has intensified competition, leading to significant discounts for consumers, indicating a shift in competitive strategies among platforms [1] Group 2: Changes in Competitive Strategies - The article highlights a shift from aggressive market capture strategies to a focus on sustainable practices, with companies now prioritizing social responsibility, such as addressing the social security issues of delivery riders [2] - Major platforms are now investing in supporting small merchants, with Meituan committing 1 billion yuan to assist them and JD implementing a "zero commission" policy to attract merchants [2] Group 3: Policy Alignment and Future Outlook - The shift in competition aligns with government policies aimed at curbing "involution" in competition, with new legal frameworks targeting unfair competitive practices [3] - The upcoming implementation of the Private Economy Promotion Law is expected to provide a legal foundation for fair competition and social responsibility across various industries, encouraging companies to adopt compliant and responsible business practices [3]
期待“外卖大战”为规范竞争“打个样”
Xin Hua Ri Bao·2025-05-13 22:03