明略科技副总裁谭北平：深耕超图多模态大模型技术 探索AI应用边界

Group 1 - The 2025 All-Retail AI Spark Conference was successfully held in Shenzhen, focusing on the innovative applications and development trends of AI in the retail sector [1] - Tan Beiping, Vice President of Minglue Technology, highlighted the evolution of generative marketing from initial experimentation to normalized application, with 2023 still in the phase of single-point trials primarily using graphic and text content [1] - By 2025, generative AI is expected to show four major trends: deep application in business areas, pursuit of new forms and better results, transformation of workflows through intelligent agents, and human-AI collaboration in specific scenarios [1] Group 2 - The emergence of AI Agent marks a year of collaboration between AI and humans, leading to a mature content workflow that forms an efficient closed loop based on real consumer voices [2] - AI-driven content marketing has transformed from a one-way push process to a dynamic system of deep interaction and continuous iteration with consumers, establishing a closer and more meaningful connection between brands and users [2] - Despite the efficiency gains from AI, the essence of quality brands lies in their depth and ability to resonate emotionally with consumers, with future AI value focusing on emotional domains to accurately predict consumer psychology and meet personalized needs [2]