2025品牌日商标品牌发展会议在京召开

Group 1 - The conference on "Strengthening Trademark Brand Utilization and Cultivating Famous Trademark Brands" was held on May 11 during the ninth China Brand Day, focusing on promoting the transformation of Chinese products into Chinese brands [1][26] - The event was organized by the China Trademark Association and included participation from various government departments, universities, and well-known enterprises to discuss new paths and solutions for trademark brand strategy implementation [1][2] Group 2 - Lu Pengqi, Deputy Director of the National Intellectual Property Administration, highlighted the achievements in trademark brand protection and utilization, emphasizing the need for a sense of urgency in enhancing trademark brand construction and implementing relevant strategies [2][3] - Wang Peizhang elaborated on the legal, policy, management, and protection achievements in trademark brand construction, stressing the importance of understanding the concept of trademark brands as a combination of legal and economic significance [4][7] Group 3 - Chen Jiashun introduced the "white list" system for intellectual property, designed to provide services for trademark rights holders and regulatory bodies, facilitating data aggregation and information queries [6][7] - Zhang Ping discussed the alignment with high-standard trade rules and the importance of intellectual property in enhancing international competitiveness and service trade benefits [8][11] Group 4 - The Vice Mayor of Shanwei, Wen Shubin, shared strategies for high-quality development through trademark brand implementation, emphasizing the need for a collaborative mechanism among government, departments, and counties [10][11] - The Vice Mayor of Changshu, Wan Xiaojun, described how trademark brands serve as a key to upgrading traditional industries and promoting rural revitalization [12][13] Group 5 - The Vice President of Anta Sports, Fan Junwei, discussed the role of integrity in brand development and highlighted the company's global trademark registration efforts [16][17] - The Vice President of 37 Interactive Entertainment, Li Zhe, emphasized the importance of building a global brand in the gaming industry and the need for collaboration in trademark protection [18][19] Group 6 - The General Counsel of Anker Innovations, Cheng Gang, mentioned the company's extensive trademark portfolio supporting overseas development and the challenges faced in trademark registration and protection [20][22] - The CEO of Global Domain Technology, Wu Yangyi, advocated for a comprehensive protection strategy for domain names as essential brand identifiers in the digital age [22][23] Group 7 - The Deputy Secretary-General of the China Trademark Association, Zhang Yuning, reported on the progress of the famous trademark brand evaluation work, which aims to establish a trademark brand evaluation system with Chinese characteristics [25][26] - The conference concluded with a signing ceremony for a strategic cooperation framework agreement to build a "Brand Strong City" [31][33]