Zhong Guo Jin Rong Xin Xi Wang·2025-05-14 11:41Core Insights - The JD Campus Star E-sports Competition has successfully engaged nearly 20,000 participants across over 120 universities in eight major cities as of May 14 [1][2] - The competition features an innovative home-and-away double round-robin format, enhancing the viewing experience and strategic depth of the matches [1] - The championship team will share the victory with all students of their university, creating a unique incentive mechanism [1] Group 1 - The competition has attracted a strong response, with tens of thousands registering during the initial phase, including over a thousand participants in a single day in cities like Wuhan and Chengdu [2] - JD's ecosystem resources have been leveraged to provide various benefits to users, including discounts on digital products and gaming equipment [2] - The event has become a hub connecting university students, the e-sports industry, and e-commerce platforms as the competition intensifies [2] Group 2 - The first round of the city ranking matches will take place in Guangzhou on May 17, featuring a match between the Nanjing team and the local Guangzhou team [1] - Following the city ranking matches, a critical "eight into two" knockout round will determine the two teams competing for the championship [1] - JD has launched special initiatives targeting university students, such as the "ROG Peripheral Experience Officer" program, allowing participants to receive free gaming equipment [2]