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618速报:林小生强势登陆京东基础调味竞速榜TOP3
Qi Lu Wan Bao·2025-05-15 14:01

Group 1 - The core point of the article highlights that the emerging health seasoning brand Lin Xiaosheng has achieved a remarkable third place in the JD 2025 Y618 basic seasoning speed ranking, alongside industry giants like Haitian and Lee Kum Kee, showcasing its latest progress in the health seasoning sector [1][4] - Lin Xiaosheng focuses on product innovation to meet users' dual demands for health and taste, utilizing high-quality raw materials and clean ingredient lists, which helps the brand establish a differentiated competitive advantage [4] - The brand's flagship product, the "100% Oyster Sauce," has become a significant driver of growth, emphasizing health with a simple ingredient list where oyster extract constitutes 100%, and has seen continuous sales growth over the past two years [4][5] Group 2 - The "100% Oyster Sauce" has gained rapid popularity across major e-commerce platforms like Douyin, JD, and Taobao, quickly reaching the top of the Douyin e-commerce oyster sauce sales rankings and maintaining a strong presence in various product lists [5] - Lin Xiaosheng's "100% Oyster Sauce" was recognized in the seventh iSEE Innovation Brand Top 100 list, reflecting its status as an industry-leading product and contributing to the rise of a new trend in "pure oyster sauce" consumption [5]