

Core Viewpoint - Geely Automobile is confident in achieving or exceeding its annual sales target, with a strong performance in Q1 2025, showcasing significant revenue and profit growth driven by its transition to new energy vehicles and improved operational efficiency [1][4]. Financial Performance - In Q1 2025, Geely reported total revenue of 72.5 billion yuan, a 25% increase year-on-year, and a net profit attributable to shareholders of 5.67 billion yuan, up 264% [1]. - The gross profit for the quarter reached 11.4 billion yuan, a 26% increase year-on-year, with a gross margin of 15.8%, up 0.2 percentage points from the previous year [1]. Sales and Market Performance - Geely's Q1 sales reached a record high of 703,800 units, a 48% year-on-year increase, achieving 26% of its annual target of 2.71 million units [4]. - The new energy vehicle segment saw a significant boost, with sales from the Zeekr, Lynk & Co, and Galaxy brands totaling 339,000 units, a 135% increase year-on-year [4]. Product Strategy - Geely plans to accelerate its product launch strategy, focusing on both fuel and new energy vehicles, with multiple new models set to be released in 2025 [5]. - The fourth-generation Boyue L SUV has been launched, priced between 92,900 to 119,900 yuan, emphasizing "intelligent equality" in fuel vehicles [5]. Operational Efficiency - Geely has implemented deep internal integration under the "Taizhou Declaration," focusing on strategic alignment and cost reduction, leading to improved operational efficiency [6][9]. - The merger of Zeekr and Lynk & Co has resulted in a significant increase in financial performance, with Zeekr achieving a gross margin of 19.1% in Q1 [6][7]. Strategic Integration - The company is moving towards a "One Geely" strategy to eliminate redundant investments and improve resource allocation, which has positively impacted its stock performance [8][9]. - The integration aims to enhance efficiency across R&D, management, and marketing, targeting a 5% overall efficiency gain and a 15% to 20% improvement in operational metrics [10].