From Google to Expedia, AI travel agents planning future trip far beyond 'assistant' status

Group 1 - The shift from traditional user inputs to agentic AI in travel planning is significant, enhancing personalization by providing context-aware recommendations [2][4] - Natural language chat AI agents are more effective in understanding user needs and preferences, allowing for a more tailored travel experience [3][4] - The collaboration between Amadeus, Microsoft, and Accenture has led to the development of a trip planning agent that utilizes conversational interfaces for business travel bookings [7] Group 2 - The implementation of agentic AI aims to autonomously make decisions and adapt to changing environments, posing both opportunities and threats to traditional travel intermediaries [8][10] - AI agents are expected to interact with travel suppliers' AI systems, allowing for comprehensive data access and improved customer service [11][12] - The ultimate goal of these AI agents is to negotiate and present the best travel options, focusing on achieving the best price for consumers [12]