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Vertiqal Studios Sees Long-Term Growth on Snapchat
VRTSVirtus Investment Partners(VRTS) Newsfile·2025-05-16 21:15

Core Viewpoint - Vertiqal Studios anticipates long-term growth driven by its strategic partnerships and a strong audience base, particularly in light of Snapchat's renewed focus on its Discover ecosystem [2][9]. Financial Performance - For the three months ended March 31, 2025, Vertiqal Studios reported revenues of 705,845,adecreaseof16705,845, a decrease of 16% from 842,909 in the same period in 2024 [4][7]. - Gross profit for Q1 2025 was 567,186,downfrom567,186, down from 654,845 in Q1 2024, while total expenses increased to 1,880,599from1,880,599 from 1,250,090 [4]. - The net loss for Q1 2025 was (1,313,413),comparedtoanetlossof(1,313,413), compared to a net loss of (513,047) in Q1 2024 [4]. - EBITDA for the quarter was (561,547),worseningfrom(561,547), worsening from (213,754) in the previous year [4]. Revenue Composition and Trends - The company experienced a significant revenue increase of 101% on Snapchat in March 2025, despite an overall year-over-year revenue decline [7]. - The gross margin improved to 80% in Q1 2025 from 77% in Q1 2024, indicating operational efficiency [7]. Strategic Partnerships and Market Position - Vertiqal Studios has formed a strategic partnership with CrossMedia, enhancing its media planning capabilities [2][8]. - The company has a substantial audience of 52 million across TikTok, Snapchat, and Instagram, with 75% of this audience located in the US, solidifying its market position [2]. Outlook for Fiscal 2025 - Following Snapchat's reversal of its decision to merge Discover and Spotlight, Vertiqal Studios expects renewed momentum in demand and performance on the platform [9]. - The company anticipates that Snapchat revenue will meet or exceed forecasts for the remainder of 2025, driven by increased advertiser confidence [10].