Workflow
一度领先,如今却被我们超越?欧美巨商无奈:中国技术发展力太强
Xin Lang Cai Jing·2025-05-17 10:26

Core Viewpoint - The luxury status of natural diamonds is being challenged by the rise of lab-grown diamonds, leading to significant price drops and demand declines for natural diamonds, prompting De Beers' parent company, Anglo American, to consider selling the diamond empire [1] Group 1: Market Dynamics - Lab-grown diamonds are rapidly capturing market share, with China accounting for 50% of the global lab-grown diamond production capacity as of 2022, and Henan province contributing 80% of that output [3] - The overall market price for natural diamonds has plummeted by 33% in just two years due to the competitive pricing of lab-grown diamonds [3] - Domestic brands like "Zheguang" are emerging quickly, with sales on platforms like JD and Tmall expected to exceed 50 million by the end of 2024, attracting international customers [3] Group 2: Consumer Preferences - Consumers are increasingly favoring lab-grown diamonds due to their superior quality and lower prices, with examples like a 3-carat VVS clarity, 3EX cut, D color princess cut diamond priced under 50,000, which is significantly cheaper than natural diamonds [5] - The perception that lab-grown diamonds can appear more brilliant than natural diamonds is supported by their ability to control quality, making high-quality natural diamonds rare and expensive [7] Group 3: Industry Trends - The lab-grown diamond market is projected to grow steadily over the next five years, with global production expected to exceed 40 million carats by 2030, and China currently holding over 70% of the production capacity [14] - There is a need for increased consumer education regarding lab-grown diamonds to differentiate them from moissanite and cubic zirconia, as well as to enhance brand value and accelerate global expansion to compete internationally [15]