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“哈洽会”开幕当天 “蜜都饶河”电商直播销售超1500万元
Huan Qiu Wang Zi Xun·2025-05-18 02:46

Core Insights - The 34th Harbin International Economic and Trade Fair (Harbin Fair) opened on May 17, showcasing "Midu Raohe" with a focus on investment promotion and e-commerce live streaming sales, achieving over 15 million yuan in sales on the opening day [1][5] Group 1: Event Overview - The Harbin Fair featured a 450 square meter exhibition area for Raohe County, designed with a theme of "modern technology integrating industrial innovation" [3] - The exhibition emphasized the integration of the three industries and aimed to showcase the entire process of high-quality agricultural and forestry products from the field to the market [3][5] Group 2: E-commerce and Sales Performance - The live streaming sales on the opening day reached approximately 15.64 million yuan, highlighting the effectiveness of e-commerce in promoting local products [5] - A team of over 70 live streaming influencers attracted significant attention, demonstrating the potential of digital marketing in expanding the reach of traditional industries [3][5] Group 3: Regional Development and Strategy - Raohe County, located in the northeastern border of Heilongjiang Province, is focusing on transforming resource advantages into developmental advantages through the promotion of e-commerce [5] - The local government is committed to developing a comprehensive model for the production, processing, and sales of high-quality agricultural and forestry products [5]