PICC(601319) 财经网·2025-05-18 03:04Core Viewpoint - China People's Life Insurance Company (referred to as "PICC Life") launched its 17th Customer Festival, aligning with national strategies such as rural revitalization and health initiatives, showcasing its commitment to serving national development and consumer rights [1][2][3] Group 1: Customer Festival Activities - The festival features four series of eight activities, emphasizing PICC Life's role in national development and customer service [1] - Activities include a customer visit event celebrating the 20th anniversary of PICC Life, where customers receive gifts and share stories, highlighting the growth alongside clients [1][2] - The "Summer of Passion, Full of Vitality" campaign promotes health awareness through various online and offline fitness challenges, integrating insurance with health services [1][2] Group 2: Community Engagement and Consumer Rights - The "Happiness in Two-Way Journey" theme connects with rural revitalization, encouraging customer participation in community development projects [2] - The "Guarding Home's Infinite Possibilities" family growth plan focuses on elderly and youth welfare, offering seminars on retirement planning and financial education [2] - PICC Life enhances consumer rights protection through educational activities, including the "Rights Guardian" video series and customer surveys to improve service experience [2][3] Group 3: Strategic Alignment and Service Enhancement - The festival serves as a platform to translate national strategies into tangible services, improving traditional insurance offerings and customer experience [3] - PICC Life aims to deepen its "Finance for the People" service practice, ensuring diverse customer needs are met while safeguarding their rights [3]