“小而美”的博物馆为何突然大量走红？

Group 1 - The article discusses the rising popularity of small and beautiful museums, which have become "internet celebrities" due to their unique characteristics and ability to attract visitors without the crowds typical of larger institutions [1][2]. - During the recent "May Day" holiday, several lesser-known museums experienced significant visitor surges, with the Luoyang Longmen Museum receiving 37,000 visitors and the Anhui Chu Culture Museum exceeding 77,000 visitors [1][2]. - Social media discussions around "small museums" have increased, with keywords like "no crowds" and "no reservations" becoming popular, indicating a shift in public interest towards these smaller institutions [2]. Group 2 - The success of small museums is attributed to their innovative approaches and unique offerings, such as immersive experiences and local storytelling, which differentiate them from larger museums [3][5]. - Examples of successful small museums include the Hunan Taojiang County Museum, which attracted 250,000 visitors in under a year, and the Shanxi Jin Merchant Museum, which offers hands-on activities for children [2][3]. - The article highlights that small museums focus on local history and culture, providing visitors with a deeper understanding of their regional heritage [2][3]. Group 3 - Small museums are increasingly integrating their exhibitions with commercial spaces to enhance visibility and visitor engagement, such as the Guangdong Zhongshan Longquan Museum located within a hotel [6]. - The article notes that partnerships with larger museums have been beneficial for small museums, allowing them to host significant exhibitions and enhance their cultural offerings [7]. - Some small museums have successfully combined traditional exhibits with modern experiences, such as nighttime tours and interactive performances, leading to increased visitor numbers [9][10].