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围绕金沙、三国等多个IP 成都高新区谋划打造天府文创超级IP集群
Mei Ri Jing Ji Xin Wen·2025-05-18 10:00

Core Insights - The integration of gaming and cultural tourism has become a popular trend, with successful examples like "Follow Monkey King to Tour Shanxi" and the collaboration between "Genshin Impact" and the Sanxingdui Museum attracting significant visitor numbers [1][2] - Chengdu High-tech Zone's digital cultural and creative industry has surpassed 100 billion yuan in scale, showcasing a thriving ecosystem with leading enterprises and popular IPs [2] Group 1: Industry Development - The "game + cultural tourism" model is a new consumption scene favored by young people, driving the development of the cultural tourism industry [1] - Chengdu High-tech Zone has established a digital cultural and creative park focusing on animation, film, and gaming, housing 64 companies and employing around 6,000 people [1][2] Group 2: Policy and Support - Chengdu High-tech Zone has implemented policies to support the digital cultural industry, offering up to 5 million yuan in funding for game development, esports events, and international distribution [2] - The introduction of innovation platforms like the Sichuan Game Innovation Development Center provides policy and technical support for the digital cultural industry [2] Group 3: Future Plans - Future initiatives include expanding professional park spaces, enhancing talent development, and creating a cultural resource platform to support the incubation of local cultural IPs [3] - The focus will be on developing high-level technical platforms and optimizing the environment for the digital cultural industry [3]