解码未来农场：农业+文旅的价值闭环与城乡共振

Group 1 - The integration of agriculture and cultural tourism is becoming a significant path for the layout of the entire agricultural industry chain, with a focus on modernizing agriculture and promoting collaborative development with the cultural tourism industry as a key task outlined in the 2025 Central Document No. 1 [1] - Urban investment companies are leveraging policy benefits and resource integration advantages to extend the "planting-processing-cultural tourism" full industry chain, achieving agricultural efficiency and urban-rural coordinated development through various projects [2][3] - The rural tourism market is projected to exceed 900 billion yuan by 2024, with a significant portion of the consumer base being younger generations, indicating a shift towards "light travel + deep experience" as mainstream demand [2] Group 2 - Urban investment companies possess unique advantages in integrating resources across the entire industry chain, with successful projects demonstrating significant value addition and consumer engagement [3] - The challenges faced by the "agriculture + cultural tourism" sector include homogenization of offerings and compliance with land use and ecological protection regulations, which are critical for sustainable development [4][5] - Innovative operational models, such as light asset operations and community involvement in land management, are emerging as key strategies to enhance project viability and reduce operational risks [7][8] Group 3 - The development of "agriculture + cultural tourism" is seen as a new support for rural construction, driven by policy empowerment, technological advancement, and innovative models, aiming for sustainable paths that enhance ecological beauty, industrial prosperity, and community wealth [8]