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仙品荔北上济南!520约你一起开炫
Nan Fang Nong Cun Bao·2025-05-19 04:03

Group 1 - The article highlights the launch of "仙品荔" (Xianpin Lychee) in Jinan, marking a significant expansion of this lychee brand from Guangdong to Shandong [6][10][12] - The event on May 20 features a variety of lychee products, including fresh lychees, dried lychees, lychee wine, and lychee honey, showcasing the versatility of the fruit [19][20][21] - The annual production of "仙品荔" exceeds 30,000 tons, establishing it as a leading player in the lychee market [15][16] Group 2 - The promotional activities include creative food pairings, such as lychee with Shandong pancakes and braised pork, aimed at attracting local consumers [22][23] - The event also offers hands-on workshops for preserving lychees and making lychee-based dishes, enhancing consumer engagement [26][28][29] - Online and offline marketing strategies are employed, including live streaming sales, to reach a broader audience and boost sales [34][35]