Core Insights - The flower market in Chengdu is experiencing a downturn, with overall business down approximately 20% compared to last year [3][6] - Prices for fresh-cut roses have decreased significantly, with current prices around 1.25 yuan per stem, down from approximately 2 yuan last year [3] - There is a noticeable decline in the availability of special flower varieties, such as blue roses and black bakers, which were common in previous years [3] - The demand for large purchases, such as 999 roses, has diminished, indicating a shift in consumer behavior [3] Industry Overview - The flower business is not considered a necessity, making it vulnerable to economic fluctuations; as disposable income decreases, spending on non-essential items like flowers is often reduced [6] - Despite the overall decline in the flower market, there is a notable demand for certain types of plants, such as the "money tree," which reflects consumers' ongoing desire for wealth and prosperity [6][7] - The concept of wealth and the pursuit of financial success remain strong among consumers, as highlighted by the popularity of the money tree in the current market [9]
微观天下丨春江水暖“花”先知!“5·20”前夕,我去了一趟花市
Mei Ri Jing Ji Xin Wen·2025-05-19 04:48