金鼎奖·金融助力消费优秀案例评选火热进行中！消费信贷创新类等你来申报

Core Viewpoint - Financial institutions are increasingly focusing on the consumer sector through diversified means such as consumer credit, payment settlement, scenario finance, and digital services, providing crucial support for consumer upgrades, relief for small and micro enterprises, and rural revitalization [1] Group 1: Collection Scope and Categories - Target participants include banks, insurance institutions, consumer finance companies, and payment institutions [2] - Categories for case collection include: 1. Consumer Scenario Innovation: Focus on online-offline integrated scenarios, credit card installment scenarios, and cultural tourism consumption ecosystems [2] 2. Payment Facilitation: Emphasizing app payment optimization, cross-border payment services, and digital RMB applications [2] 3. Consumer Credit Innovation: Covering personal consumer loan products and insurance-financial integration products [2] 4. Government-Bank-Enterprise Collaboration: Joint initiatives for issuing consumption vouchers and promotional activities [2] 5. Green Consumption Promotion: Financial support for low-carbon consumption and circular economy projects [2] 6. Others: Other typical cases that do not fall into the above categories [2] Group 2: Evaluation Criteria and Process - Evaluation criteria include: - Innovation: Whether the model breaks traditional boundaries and introduces new technologies or scenarios [3] - Comprehensive Effectiveness: Observable effects on consumer promotion, such as increased consumer satisfaction [3] - Sustainability: Replicability of the model and long-term social benefits [3] - The case collection period is from now until May 30, 2025, with submissions sent to a specified email [3] - The evaluation process includes expert reviews based on innovation, effectiveness, replicability, and social impact [3]