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一季度中国游戏市场规模同比增长近18% 业内呼吁推动手游体验行业标准落地
Xin Hua Cai Jing·2025-05-19 07:29

Group 1 - The report indicates that the Chinese gaming market size for Q1 2025 reached 857.04 billion yuan, representing a year-on-year growth of 17.99%, with the mobile gaming market accounting for 636.26 billion yuan [1] - The actual sales revenue of domestically developed games in overseas markets was 4.805 billion USD, showing a quarter-on-quarter decrease of 0.59% but a year-on-year increase of 17.92% [1] - A user survey highlighted that over half of the respondents believe "performance, touch control, and network" are key factors affecting mobile gaming experience, indicating a need for mobile manufacturers to standardize performance optimization [1] Group 2 - The initiative to establish three major standards for mobile gaming experience has received positive responses from the gaming industry chain [2] - Industry leaders emphasized the importance of hardware performance for gaming experience, with high refresh rates, AI computing power, and cooling technology being crucial for players [2] - OnePlus is working on a comprehensive chip-level gaming solution to enhance mobile gaming experience and promote the implementation of industry standards [2]