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Blink Charging Announces Workforce Reduction to Accelerate BlinkForward Initiative and Strengthen Global Market Position
BLNKBlink(BLNK) GlobeNewswire·2025-05-19 12:05

Core Viewpoint - Blink Charging Co. is implementing a strategic restructuring plan aimed at enhancing operational efficiencies and positioning the company for long-term growth and profitability in the evolving global market [1][3]. Workforce Reduction - The company plans to reduce its global workforce by approximately 20% to streamline operations and align resources with its strategic priorities, which is expected to yield annualized savings of over 11million[2].Theestimatedcostsrelatedtothisworkforcereductionwillbebetween11 million [2]. - The estimated costs related to this workforce reduction will be between 1 million and $1.5 million, covering cash severance and other restructuring costs, with completion expected by the end of Q3 2025 [2]. BlinkForward Initiative - The BlinkForward initiative reflects the company's commitment to innovation and efficiency, aiming to create a more focused and agile organization that can respond to market dynamics and seize growth opportunities [3]. - This initiative prioritizes sustainable innovation, customer-centric solutions, and enhanced shareholder value [3]. Leadership Statement - The President & CEO of Blink emphasized that the restructuring is a proactive measure to build a more efficient organization aligned with strategic goals, ensuring long-term success [4]. - The company is committed to supporting affected employees through severance packages and outplacement services [4]. Competitive Positioning - The strategic realignment under the BlinkForward initiative is expected to strengthen the company's competitive positioning, improve financial performance, and lay a solid foundation for future innovation and market leadership [5]. Company Overview - Blink Charging Co. is a global leader in electric vehicle charging equipment and services, providing innovative solutions for drivers, hosts, and fleets to transition to electric transportation [6]. - The company's offerings include EV charging networks, equipment, and services, utilizing proprietary cloud-based software for operation and maintenance [6].