装上“最强大脑” 文旅服务一键触达

Core Insights - The "Huiyou Park" platform has successfully integrated digital tools to enhance tourism experiences in Suzhou Industrial Park, providing a comprehensive range of services for visitors [1][2][8] - The platform has achieved a total transaction volume exceeding 100 million yuan, serving over 1.56 million users and providing marketing channels for more than 300 merchants [1][4] - The platform has evolved from the "Huiyou Peninsula" project, expanding its services to create a one-stop solution for various tourism needs [2][3] Group 1: Digital Services and User Experience - The "Huiyou Park" mini-program offers a wide array of services including ticket purchasing, hotel reservations, event schedules, and travel guides, enhancing the overall visitor experience [2][7] - The platform has launched multiple access points, including WeChat, Alipay, and Douyin, creating a multi-terminal smart service model [3] - The integration of big data analytics allows the platform to tailor services based on user behavior and preferences, optimizing product offerings [7][8] Group 2: Merchant Support and Credit System - The platform has introduced a credit system that rewards users for participating in integrity activities, promoting a trustworthy tourism environment [4][6] - "Huiyou Ticketing" system connects various stakeholders, providing API interfaces for travel agencies and hotels, thus enhancing operational efficiency [6] - The platform has issued 9 million credit points and various discount coupons, benefiting over 600,000 visitors [4] Group 3: Economic Impact and Community Engagement - During the recent Spring Festival, the platform launched a campaign that distributed 1 million tourism consumption vouchers, generating 2.37 million yuan in direct consumption [7] - The platform serves as a data hub for tourism management, enabling government oversight and supporting policy-making through real-time data analysis [8] - "Huiyou Park" has become a central operational platform for the tourism industry, linking visitor services, government regulation, and merchant operations [8]