清洁电器行业快速发展

Core Insights - The Chinese clean appliance industry is projected to exceed 42.3 billion yuan in market size by 2024, with rapid technological advancements in smart vacuum robots and floor washers, while facing challenges such as user demand segmentation and product homogenization [1] - The clean appliance sector is expected to maintain a growth rate of around 15% through 2025, significantly outpacing the overall industry growth [2] Industry Overview - The clean appliance industry is experiencing robust growth, with a notable increase in global market share for Chinese companies, particularly in the Asia-Pacific region, while the European and American markets remain mature and substantial [1][2] - Domestic market growth is driven by government subsidies and policies, leading to a projected market size of over 50 billion yuan by 2025 [1] Product Performance and Trends - Key product categories such as vacuum robots, handheld floor washers, and vacuum cleaners have shown varying performance levels, with vacuum robots excelling in particle cleaning but needing improvement in stubborn stain removal [2] - The clean appliance industry is focusing on smart upgrades, functional integration, and addressing specific market segments like base dust-collecting vacuum cleaners and mini car vacuum cleaners [2] Future Directions - The industry is encouraged to integrate green and low-carbon principles throughout the product lifecycle to enhance sustainable competitive advantage [1] - AI applications and multi-functional integration are identified as critical development directions for the future of clean appliances [2]