让草根经济向阳生长

Core Viewpoint - The rapid growth of individual-operated online stores, referred to as "grassroots economy," is accompanied by significant challenges, including the sale of counterfeit products and inadequate consumer protection, prompting the introduction of a new regulatory standard by the market supervision authority [1][2]. Group 1: Regulatory Standards - The newly released market regulation standard, "Natural Person Online Store Management Specification," aims to address issues in the grassroots economy by establishing clear operational guidelines [1]. - The standard includes unified entry criteria to maintain entrepreneurial convenience while ensuring quality thresholds, as well as mechanisms for transparent information disclosure and market exit [1][2]. Group 2: Impact on Stakeholders - For operators, the management standard is seen as an empowerment tool that replaces exaggerated claims with verified information, allowing quality and service to drive market competition [2]. - Consumers will benefit from improved rights protection, as the new regulations will make it easier to trace and hold accountable the operators of online stores [2]. Group 3: Implementation and Collaboration - Successful implementation of the management standard requires collaboration among various stakeholders, including online store operators, platforms, and regulatory bodies [2][3]. - Operators are encouraged to comply with the new standards by enhancing their operational qualifications and improving product quality, while platforms must take responsibility for monitoring compliance and addressing fraudulent activities [2][3].