Core Insights - Super Hi International Holding Ltd. reported a revenue of US$197.8 million for Q1 2025, marking a 5.4% increase from US$187.6 million in Q1 2024 [4][6] - The company focused on customer-centric initiatives and operational adjustments to enhance long-term customer loyalty and engagement [3][6] - The net profit for the period was US$11.9 million, a significant improvement from a loss of US$4.5 million in the same period of 2024, primarily due to reduced foreign exchange losses [10][11] Financial Performance - Revenue from Haidilao restaurant operations was US$188.4 million, up 4.5% from US$180.3 million in Q1 2024, driven by business expansion and increased guest visits [7] - The income from operation was US$8.2 million, down 33.9% from US$12.4 million in Q1 2024, with an operating margin of 4.1% compared to 6.6% in the previous year [9] - Staff costs increased to US$69.8 million, a 9.7% rise from US$63.6 million in Q1 2024, reflecting the expansion of the workforce and enhanced employee benefits [8] Operational Highlights - The total number of Haidilao restaurants increased from 119 to 123, with 4 new openings and 3 closures of underperforming locations [6] - The same-store table turnover rate was 4.0 times per day, a slight increase from 3.9 times per day in Q1 2024, with total guest visits rising by 6.8% year-over-year to over 7.8 million [6][14] - Average spending per guest decreased to US$24.2 from US$24.9 in the same period of 2024 [17] Strategic Initiatives - The company is implementing a "Pomegranate Plan" to diversify product offerings and enhance customer experience through iterative improvements in restaurant design and operational excellence [3][6] - Continued investment in delivery services resulted in a revenue increase of 37.9% to US$4.0 million, supported by expanded delivery networks [7] - The company aims to strengthen workforce cohesion through team-building initiatives and competitive compensation packages [3]
Super Hi Reports Unaudited Financial Results for the First Quarter of 2025