Spotify says support for external payments on iOS has already boosted subscriptions

Core Insights - Spotify's recent updates to its iOS app have led to a significant increase in users upgrading to Premium subscriptions, as indicated by internal data [1][3][6] - The changes were made possible by a U.S. District Court ruling that allows app developers to direct customers to external payment options, which Apple has begun to comply with [1][8] Group 1: Impact of Legal Changes - The 2025 Order has created substantial benefits for developers and consumers, with Spotify noting a significant increase in iOS users upgrading to Premium subscriptions [3][7] - Spotify's updated "Premium Destination Page" provides free users with pricing information and a link to a checkout page, resulting in immediate positive impacts on subscription upgrades [3][6] Group 2: Comparison Between Platforms - Conversion rates from free to Premium tiers have remained constant on Android, while iOS users have experienced a substantial increase in conversion rates following the app updates [6][7] - The positive effects of the new product options on audiobook purchases were observed just three days after their launch [7] Group 3: Ongoing Legal Context - Spotify's brief supports Epic Games in its legal battle against Apple, which is appealing the court's decision that affects its App Store policies [8][10] - The case continues in the U.S. Court of Appeals for the Ninth Circuit, with Apple seeking to revert to its previous policies during the appeal process [10]