全市文化旅游发展大会｜策划“知音大戏”，重塑武汉戏曲“大码头”

Core Insights - Wuhan Cultural Tourism Group is focusing on five major industry sectors: culture, tourism, sports, parks, and commerce to enhance the city's cultural tourism industry [1] - The group is developing renowned cultural tourism projects that attract global visitors, such as the "Zhiyin" cruise and the Yellow Crane Tower, while also promoting local cultural elements [1] Group 1 - The group has introduced a new cultural consumption model with the "Bookstore + Cultural Goods" concept, achieving the highest national sales for a single store [2] - "Zhiyin" has launched daytime experience projects to encourage repeat consumption, while the Yellow Crane Tower is leveraging its brand IP to develop surrounding derivative products [2] - The group is enhancing major events like the Wuhan Marathon and International Auto Show to boost event-related consumption and develop a comprehensive cultural tourism product chain [2] Group 2 - The group is planning a major theatrical production titled "Zhiyin Grand Opera," which will connect various cultural narratives across different historical periods in Wuhan [3] - The initiative aims to create a "City of Performing Arts" by developing a comprehensive theatrical experience across multiple locations in the city [3] - The group is also promoting the "Yangtze River Study" brand, creating educational tourism routes that explore geography, history, and local culture [3] Group 3 - Wuhan Cultural Tourism Group plans to integrate city-wide cultural and sports resources using a commercial chain approach to amplify brand advantages [4] - The "Future Village" brand will consolidate rural cultural tourism resources to create exemplary rural tourism models [4] - The group is developing "Zhiyin" themed cultural and commercial complexes, with new projects set to open before the National Day holiday [4]