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构建IP全链生态体系,为企业搭建高能级资源对接平台
Nan Fang Du Shi Bao·2025-05-22 02:50

Core Insights - The 21st China (Shenzhen) International Cultural Industries Fair features the "IP Leading the Trend, World Echo" theme, focusing on the construction of a full-chain ecosystem for IP through industrial empowerment, resource integration, and international layout [1][2] - The Shenzhen IP Industry Transformation Center launched the "IP New Quality Strategic Ecological Plan," aiming to create a high-level resource docking platform for global exhibitors and enterprises [1][2] Group 1: Event Highlights - The Baotai·182 Creative Design Industrial Park sub-venue serves as a core carrier for the comprehensive IP industry value ecosystem, featuring a multi-functional layout across four floors [2] - The first floor acts as a "curatorial IP value release platform," while the second floor focuses on "creative design industry collaboration," the third on "cross-border commercial capabilities," and the fourth as an "IP transformation center incubation base" [2] - The center integrates four service sectors and seven resource empowerments to create a full lifecycle service chain from "creative incubation" to "global capabilities" [2][3] Group 2: Strategic Partnerships - The opening ceremony included three rounds of strategic signing, focusing on high-quality development in the IP industry, regional benchmarks, and cultural tourism innovation [4] - The first round emphasized "full-chain collaboration" with eight key enterprises to enhance the IP industry chain [4] - The second round targeted the "first city" theme space project for the Guangdong-Hong Kong-Macao Greater Bay Area auto show, while the third round involved a cultural tourism project integrating smart technology and IP [4] Group 3: Resource Integration and Networking - The Shenzhen IP Industry Transformation Center is led by industry experts and collaborates with universities and the "IP Going Global Alliance" to build an international resource network [3] - An innovative flow fission plan was introduced, utilizing an AI-driven platform for resource matching and regular live broadcasts to enhance brand exposure [3] - The center aims to facilitate continuous momentum in the global IP ecosystem through events like "Designer Night" and partnerships with designers from Hong Kong and Singapore [3]