并非只做产品代言，黄子韬还为自家卫生巾品牌付出了什么？

Core Viewpoint - The article discusses the launch of the female personal care brand "Duo Wei," led by celebrity Huang Zitao, highlighting his deep involvement in the brand's development and marketing strategies, as well as the challenges and opportunities in the sanitary napkin market. Group 1: Brand Launch and Celebrity Involvement - Huang Zitao officially launched the Duo Wei brand at the Dongyang Sanitary Industry Investment Conference, marking a significant milestone for the domestic sanitary care brand [1] - Huang Zitao shared his entrepreneurial journey, emphasizing that this venture is not just about product development but also about personal value realization [2] - Huang Zitao has invested his own funds into the brand and is participating as a shareholder and entrepreneur rather than merely a celebrity endorser [4] Group 2: Market Challenges and Strategies - The sanitary napkin market has seen a compound annual growth rate of only 5.9% over the past decade, with traditional sanitary napkin market size declining from 20 billion in 2018 to 16.9 billion in 2022 [9] - The average gross margin in the sanitary napkin industry is around 45%, but the net profit margin is only about 10%, primarily due to high marketing costs [9] - Duo Wei aims to differentiate itself by reallocating saved marketing costs into product development and after-sales service, while also focusing on product quality through self-owned factories and automated production lines [9][10] Group 3: Technological and Operational Advancements - Duo Wei has invested approximately 275 million in building three automated production lines, with plans to expand to twelve by the end of the year [10] - The brand promises a "transparent factory" commitment, ensuring high standards from raw material selection to packaging [10] - The introduction of advanced international equipment and processes aims to achieve a 90% automation rate in production, ensuring product quality and safety [10]