武汉出台三年行动方案 努力打造世界知名文化旅游目的地

Core Viewpoint - Wuhan aims to develop its cultural tourism industry into a pillar industry and establish itself as a world-renowned cultural tourism destination by implementing a comprehensive action plan from 2025 to 2027 [1] Group 1: Action Plan and Objectives - The action plan includes six major actions and 22 key tasks, focusing on the implementation of 80 significant projects to enhance the construction of a national historical and cultural city [1] - Key projects include the development of world-class scenic spots such as "One Bridge and Two Mountains" and the promotion of the "Cultural Tourism Zone" [1] - The plan emphasizes the importance of showcasing local culture and accelerating the internationalization process to make Wuhan a hub for inbound tourism in Central China [1] Group 2: Tourism Product Innovation - The plan includes upgrading leisure vacation products and creating world-class tourist resorts and national-level leisure streets, branding it as "Roaming Wuhan" [2] - The focus is on enhancing technology-driven cultural tourism products and promoting the "Cyber Wuhan" brand [2] - The initiative aims to develop event-based tourism products, establishing Wuhan as a "City of Events" and "Capital of Exhibitions" [2] Group 3: Service System and Industry Development - The service system will be optimized by improving international transport networks and establishing a visitor service quality evaluation mechanism [2] - The industry development strategy includes nurturing leading enterprises and enhancing the integration of cultural tourism resources to extend the industry chain [2] - Efforts will be made to revitalize traditional food brands and create iconic night-time consumption districts in Wuhan [2] Group 4: Promotion and Visitor Engagement - A global promotion system will be established to enhance the city's cultural tourism image, promoting the slogan "江润三镇 城通九州" [2] - The plan aims to expand the network of international friends to attract tourists from around the world to visit Wuhan [2] - Notably, the "Cultural Innovation Strategy" is highlighted as one of the seven strategic focuses for building an international urban tourism city [2] Group 5: Recent Tourism Performance - During the recent "May Day" holiday, Hubei Provincial Museum received 132,500 visitors, a year-on-year increase of 20.17% [3] - East Lake Scenic Area welcomed 1.818 million tourists, marking an 18.54% increase, ranking second nationally in visitor flow [3] - Hotel bookings in Wuhan increased by 8% and ticket orders surged by nearly 35% during the holiday, placing Wuhan among the top ten in popularity nationwide [3]