【深圳文博会】30家优秀文化苏企携千余“新”品组团吸睛

Core Insights - The 21st China (Shenzhen) International Cultural Industries Fair opened on May 22, showcasing over 120,000 cultural products across 16,000 square meters with participation from 6,280 domestic exhibitors and 305 international exhibitors [1][3] - Jiangsu Province presented its cultural achievements through two exhibition areas, featuring 30 outstanding cultural enterprises and over 1,000 new products, emphasizing the integration of culture and technology [3][4] Group 1: Cultural Innovation and Technology - Jiangsu's exhibition highlighted innovative cultural products, including a wearable armor inspired by "Along the River During the Qingming Festival," which achieved sales of 5 billion yuan in the first four months of the year, marking a 91% increase year-on-year [4] - The introduction of a digital identity certification system for Yixing purple clay teapots aims to enhance trust in the art collection market, with a transaction volume of nearly 200 million yuan on the "Purple Clay·Easy" app [5] - A smart dyeing production line utilizing advanced robotics was showcased, increasing production efficiency by six times, set to launch in 2024 [6] Group 2: Cultural Heritage and Modern Aesthetics - Traditional crafts are being revitalized through modern aesthetics, with products like silk scarves and hair accessories gaining popularity among younger consumers [6] - The integration of cultural elements into contemporary products, such as the "Moli Flower Sand Flow Refrigerator Magnet," reflects a blend of traditional and modern design [9] - The "Jiangsu Cultural Heritage Sorting and Research Project" has published approximately 1,600 volumes, establishing a comprehensive cultural encyclopedia [10] Group 3: Digital and Interactive Experiences - The fair introduced an AI exhibition area with over 60 companies, showcasing innovations like an entertainment robot that provides immersive experiences [8] - A VR project recreating the Ming Dynasty capital is set to launch in July, offering an immersive cultural experience [11] - The emergence of a 4K transparent sound LED screen in cinema technology represents a significant advancement in audio-visual experiences [12]