“会展+赛事+节庆”三大引擎 成都邛崃市构建低度酒全生态产业链

Core Viewpoint - The event in Chengdu marked the launch of the "China Low-Alcohol Trend Beverage Production Area" and the recognition of Qionglai as a distinctive low-alcohol beverage region, aiming to transform the fruit wine industry through technology and culture [1][2] Group 1: Industry Development - Qionglai has been awarded the title of "Sichuan Province Low-Alcohol Beverage Characteristic Production Area" by the Sichuan Wine and Fruit Wine Industry Association [1] - The city plans to host an annual China Low-Alcohol Beverage Industry Conference starting in 2026, bringing together industry elites to discuss the future of the low-alcohol beverage sector [1] - Qionglai will hold a "Trend Beverage Festival" every summer to create a new consumption landmark for young consumers through immersive wine tourism experiences [1] Group 2: Innovation and Collaboration - A roundtable discussion focused on developing the low-alcohol beverage industry, addressing research bottlenecks in fruit wine, and improving the industry chain [2] - Innovative products such as Qionglai's green plum wine and blueberry wine, which combine traditional brewing methods with biological fermentation technology, received significant attention from industry participants [2] - The launch of the Qionglai production area is seen as a "Chinese solution" for the transformation and upgrading of traditional liquor industries, showcasing China's innovative vitality and cultural confidence to the world [2]