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中石油济南分公司:小销量下的大突破
Qi Lu Wan Bao·2025-05-23 03:11

Core Insights - The article highlights the exceptional performance of a staff member, Lv Fengli, at Jinan 83 Station, who achieved significant results despite challenging conditions, such as low daily gasoline sales of only 0.6 tons [1][2]. Group 1: Sales Performance - Lv Fengli successfully opened 36 cards, exceeding the internal target and ranking among the top in the region for card opening completion rate [1]. - The marketing strategies employed included personalized recommendations based on customer needs, such as discounts for price-sensitive customers and gift promotions for loyal clients [2]. Group 2: Customer Engagement - The approach to customer service emphasized a positive attitude and building trust over time, as demonstrated by the case of a hesitant customer who eventually signed up for a card after repeated interactions [1][2]. - A comprehensive after-sales support system was established, including community engagement through WeChat groups, online promotions, and personalized follow-ups for out-of-town customers [2]. Group 3: Future Commitment - Lv Fengli is committed to maintaining high service standards and customer satisfaction, viewing it as a primary motivation for her work [3].