Core Viewpoint - The tea industry in Dazhou is transitioning from a focus on spring tea to a more diversified production model that includes summer and autumn tea, which is expected to significantly increase farmers' income and overall industry value [6][8]. Group 1: Industry Development - Dazhou is one of the 11 major tea-producing areas in the province, currently promoting the production of summer and autumn tea to enhance income for tea farmers, with an expected increase of nearly 1,000 yuan per mu [6][8]. - In 2022, Wanyuan produced 3,000 tons of summer and autumn tea, generating a value of 680 million yuan, which accounted for 32.1% of the local tea industry's total value of 2.12 billion yuan [8]. - The area is expected to increase summer and autumn tea production to 5,600 tons this year, contributing to higher overall industry value [8]. Group 2: Quality Improvement and Branding - Dazhou has achieved recognition at the recent Sichuan International Tea Expo, with Wanyuan being named one of the top ten counties for the revitalization of the refined Sichuan tea industry [9]. - The region has emphasized brand building and quality control, resulting in significant awards at the tea expo, including three special gold awards and 21 gold awards for various tea products [9][10]. - Dazhou's strategy includes promoting its unique selling points, such as being located in one of the country's major selenium-rich areas, to enhance market presence [10]. Group 3: Future Plans - Dazhou plans to continue developing its tea industry by enhancing processing capabilities and expanding market reach, aiming to increase the annual comprehensive value of the tea industry from 7.7 billion yuan to 12 billion yuan by 2027 [11].
从“春茶独舞”到“三季飘香” 找准卖点 达州茶立足特色谋突围
Si Chuan Ri Bao·2025-05-23 03:48