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重生的TA | 千万订单“复活”! AI虚拟人,拯救宁波老厂
Xin Lang Cai Jing·2025-05-23 23:41

Core Viewpoint - The article highlights the challenges faced by a clothing factory in Ningbo due to tariff issues and how the adoption of AI digital marketing strategies helped the company recover and adapt to new market conditions [3][5][10]. Company Summary - The clothing factory, established in 2002, has 23 years of experience in foreign trade and processes over a million orders annually, with 65% of exports going to the U.S. [3][5]. - The factory faced significant losses, estimated at over ten million, due to canceled orders and halted production caused by tariffs [5][6]. - The introduction of AI digital marketing, specifically through a partnership with Baidu, allowed the factory to automate sales and reduce operational costs significantly [6][7]. Industry Summary - Ningbo ranks fifth in national foreign trade, with a total import and export value of 1.42 trillion yuan in 2024, heavily reliant on trade with the U.S., EU, and ASEAN [5]. - The upcoming "Good Life Expo" aims to stimulate consumer activity and support quality brands, featuring major e-commerce platforms and offering assistance to participating companies [10]. - The expo will implement a unique online-offline integration model to connect quality products with domestic distribution channels, enhancing global trade and market demand alignment [10].