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全年销量目标压力下,比亚迪连续第三个月大力促销
Di Yi Cai Jing·2025-05-24 13:04

Group 1 - BYD has launched limited-time promotional activities, offering discounts up to 53,000 yuan on 22 models from the Dynasty and Ocean series [1] - The promotional activities have been ongoing since the end of March, with the number of models involved increasing from 10 to 22, aimed at boosting sales [1][2] - The company has set a sales target of 5.5 million vehicles for the year, representing a nearly 30% increase year-on-year, with an overseas sales target of approximately 800,000 vehicles [2] Group 2 - BYD's overseas sales have become a new growth point, with approximately 286,100 electric vehicles sold abroad from January to April, accounting for 20.67% of total vehicle sales [3] - The company has entered multiple international markets and has established a factory in Cambodia, achieving significant sales in countries like Australia, Brazil, and the UK [3] - Citigroup has raised BYD's target price, noting a favorable export market share increase from 23% to 38% in the first four months of 2025 [3]