消费券来袭，市内免税店将亮相！端午在广州玩转“龙舟+”

Core Insights - Guangzhou is leveraging the upcoming Dragon Boat Festival to stimulate consumption through a series of events and activities, emphasizing a blend of culture, commerce, and tourism [1][2][10] Group 1: Event Initiatives - The "Purchase in China · 2025 Greater Bay Area Consumption Season" was launched on May 24, featuring four main themes: shopping, food, tourism, and cultural performances [1] - Various activities will be held, including the "Dragon Boat Market" and themed events across major shopping districts, enhancing the consumer experience [4][10] - The city will introduce the first duty-free store in the Guangzhou International Financial Center, aiming to attract more tourists [1][9] Group 2: Cultural and Culinary Experiences - The Dragon Boat Festival will see the introduction of "Dragon Boat Feast" cultural experiences, with multiple locations offering themed dining options [5][6] - Events such as the "Thousand-Person Dragon Boat Feast" and "Digital Dragon Boat Racing" will engage the community and promote local cuisine [6][9] Group 3: Tourism and Cross-Cultural Engagement - The city is promoting a series of measures to facilitate the entry and experience of international tourists, including special events and brand collaborations [7][9] - International brands like Audi and McDonald's are participating in the festivities, enhancing the cultural exchange and visibility of local traditions [7][10] Group 4: Economic and Commercial Strategies - Guangzhou aims to establish itself as an international consumption center, integrating traditional culture with modern commercial practices [11] - The city is implementing various financial incentives for cross-border consumption, including discounts and cashback offers [9][11]