擦亮设计之都“金名片” 设计师在渝共话工业设计产业“跨界创新”新趋势

Core Viewpoint - The 7th China Western International Investment and Trade Fair emphasizes the importance of industrial design in driving urban development and innovation, with a focus on cross-disciplinary collaboration and cultural integration [1][3]. Group 1: Industrial Design and Value Creation - Industrial design adds value to products through emotional, experiential, economic, social, and cultural dimensions, enhancing brand premium [3]. - Good design is seen as a key variable in driving industrial transformation, moving beyond traditional definitions of merely beautifying products [3]. Group 2: Cross-disciplinary Collaboration - Cross-disciplinary approaches can help design break through conventional boundaries, fostering continuous innovation [3]. - The integration of rational industrial design with artistic creativity and digital technology is essential for re-innovation [3]. Group 3: Cultural Integration and Local Identity - Emphasizing regional culture and deepening cross-disciplinary integration can promote design innovation [3][4]. - Designers are encouraged to extract elements from local cultural symbols, such as the Dazu Rock Carvings, to create products that embody Eastern aesthetic values [3]. Group 4: Talent Development and Market Value - The design industry must ensure that designers' creative outputs receive appropriate market recognition and value [4]. - There is a need to promote the transformation of artistic works into fashion industry products, enhancing the transaction and dissemination of design copyrights [4]. Group 5: Economic Impact and Industry Growth - Industrial design is crucial for driving industrial transformation, improving product quality, and increasing added value [7]. - The event aims to foster deep collaboration among designers, stimulate new design inspirations, and elevate the industrial design sector in Chongqing and nationwide [7]. - The local manufacturing ecosystem provides ample practical scenarios and application spaces for industrial design, contributing to the establishment of a design hub in Chongqing [7].