Zheng Quan Shi Bao Wang·2025-05-25 03:52Core Viewpoint - BYD has launched significant promotional activities for its Dynasty and Ocean series, offering discounts of up to 53,000 yuan on 22 models, aiming to boost sales and market presence [1][3]. Group 1: Promotional Activities - The Dynasty series features a "100 Billion Subsidy 618" campaign, with 12 models offering limited-time subsidies, lasting until June 30, starting at 63,800 yuan [3]. - The Qin PLUS DM-i model sees a price drop from 79,800 yuan to 63,800 yuan, a discount of 16,000 yuan; the Song L DM-i model drops from 135,800 yuan to 109,800 yuan, saving 26,000 yuan [3]. - The Ocean series has a "Summer Special Price" event, with 10 models starting at 55,800 yuan; the Seagull model drops from 69,800 yuan to 55,800 yuan, a discount of 14,000 yuan [3]. - The most notable discount is on the Ocean model, the Haibao 07 DM-i, which sees a price reduction from 155,800 yuan to 102,800 yuan, a discount of 53,000 yuan [3]. Group 2: Financial Performance - In Q1 2025, BYD reported revenue of 170.36 billion yuan, a year-on-year increase of 36.35%, with a net profit of 9.155 billion yuan, up 100.38% [4]. - For the full year 2024, BYD's revenue reached 777.1 billion yuan, a 29% increase, with net profit at 40.25 billion yuan, a 34% rise [4]. - Revenue from automotive and related products was approximately 617.3 billion yuan, a 27.7% increase, while mobile components and assembly generated about 159.6 billion yuan, a 34.6% increase [4]. Group 3: Dividend and Stock Structure - BYD plans to distribute a cash dividend of 39.74 yuan per 10 shares, totaling approximately 12.077 billion yuan, marking a historical high [4]. - Additionally, BYD intends to issue 8 bonus shares for every 10 shares held and convert 12 shares from capital reserves for every 10 shares, increasing total shares from 3.039 billion to 9.117 billion [4]. Group 4: Stock Performance - BYD's stock price has been on the rise, closing at 405 yuan per share recently [6].