美团高管:即将开启618活动,外卖和闪购将重点参与


Core Viewpoint - Meituan is set to launch its 618 promotional event, focusing on food delivery and flash purchase services, to better meet consumer demands in instant retail [1] Financial Performance - Meituan reported a quarterly revenue of 86.6 billion yuan for Q1 2025, representing an 18% year-on-year growth [1] Brand Development - The CFO of Meituan, Chen Shaohui, revealed that over half of the users of the newly upgraded flash purchase brand are born after 1995 [1] Promotional Strategy - The 618 promotional campaign will officially start on May 28, featuring collaborations with various dining and retail brands to offer consumers better deals [1]