Group 1: Market Performance - BYD surpassed Tesla in electric vehicle sales in Europe for the first time in April, registering 7,231 new battery-electric vehicles (BEVs), a 169% increase year-over-year [1] - Tesla experienced a 49% drop in sales, while the overall EV market in Europe grew by 28% [2] - BYD's total sales in Europe surged 359% year-over-year when including plug-in hybrids [2] Group 2: Strategic Shifts - Initially, BYD focused on fully electric cars to meet European emissions targets, but shifted strategy after the EU raised tariffs on Chinese EVs, leading to increased sales of plug-in hybrids [3] Group 3: Product Expansion - BYD plans to introduce the Dolphin Surf, an affordable electric hatchback priced under €23,000, with a standard version selling for €19,990 in Germany until the end of June [4] - The Dolphin Surf includes high-end features and is positioned to compete with models like Renault's R5 and Stellantis Citroën's ë-C3 [4]
BYD's EV Sales in Europe Surpass Tesla for the First Time