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跨境电商希音被指违反欧盟消费者保护法 官方回应
Feng Huang Wang·2025-05-26 16:08

Group 1 - The European Union (EU) regulatory authorities have stated that Shein's sales strategies violate EU laws, potentially leading to fines if the company does not change its practices [1][2] - The EU Commission found multiple violations by Shein, including false discounts, misleading product labeling, and deceptive information, as well as issues with the company's sustainability claims [1][2] - Shein has responded by stating that it is cooperating with EU regulators to demonstrate its commitment to compliance with EU regulations, emphasizing the importance of providing a safe and reliable online shopping experience for European consumers [1] Group 2 - The EU Consumer Protection Cooperation Network (CPC) initiated an investigation into Shein's policies, which may violate EU laws regarding e-commerce and consumer rights [2] - The EU Commission is also reviewing Shein under the Digital Services Act, aimed at enhancing transparency and removing illegal products from large platforms [2] - The EU is addressing concerns over the influx of cheap and potentially unsafe products in the market, with proposals for customs reforms that may impact Shein and similar low-cost retailers [2]