华人美业经贸交流活动推动传统文化与现代时尚深度融合

Core Viewpoint - The fourth Chinese Hairdressing Industry Economic and Trade Exchange Event aims to promote the integration of traditional culture and modern fashion in Liaoning's beauty industry, leveraging its historical significance as the birthplace of China's hairdressing culture [1][2]. Group 1: Event Overview - The event will feature fashion trend releases and showcases of renowned companies and products from Liaoning, emphasizing the region's rich beauty industry heritage [1]. - Since 2021, Liaoning has hosted three such events, resulting in over 20 domestic and international beauty industry cooperation projects with a total signed amount of nearly 1.2 billion yuan [1]. Group 2: International Participation - The event has attracted representatives from over 20 countries and regions, including France, Germany, the UK, Japan, and South Korea, highlighting its international appeal [2]. - The International Hair Designers Association (ICD) will also hold a ceremony in Shenyang, further establishing the event as a significant global beauty industry gathering [2]. Group 3: Focus on Youth and Innovation - The event emphasizes the role of youth in the beauty industry, featuring the second China Youth Hairstylist Art Festival, which attracted over 1,000 participants, including global members of the ICD [2]. - The event will provide a platform for international masters to share cutting-edge techniques and design concepts, fostering growth for young hairstylists [2]. Group 4: Digital Transformation - Discussions will focus on the digital transformation pathways for the beauty industry, integrating technology with fashion [3]. - The China Beauty Industry Youth High-Quality Sharing Conference will address key topics such as AI technology, customer conversion, and performance enhancement strategies [3][4]. - The event aims to build a resource-sharing platform to help young professionals overcome performance growth challenges through three dimensions: empowerment, consumer scenario reconstruction, and operational model upgrades [4].