Shen Zhen Shang Bao·2025-05-27 20:03Group 1 - The forum focused on the theme "Multi-party Cooperation to Ensure Cultural Trade Sets Sail" and featured discussions on policies to promote high-quality development in cultural trade [1] - Key officials from various government departments shared the latest policy measures aimed at enhancing cultural trade, highlighting Shenzhen's innovative experiences in digital cultural trade [1] - Industry leaders discussed the role of digital technology in driving product innovation, business model innovation, and operational innovation within cultural trade [1] Group 2 - Experts explored how digital technology can revitalize traditional culture and enhance the global competitiveness of Chinese intellectual property (IP) [2] - The forum included discussions on brand building and operational services, with insights on how Chinese brands can break through on the global stage [2]