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2025浙里焕新消费季5月29日在星光大道步行街启动
Hang Zhou Ri Bao·2025-05-28 03:00

Core Insights - The "2025 Zhejiang Renewal Consumption Season" will take place from May 29 to June 2 in Hangzhou, featuring nearly 80 brands and integrating various consumer experiences such as trade-in programs and direct supply of foreign trade products [1] Group 1: Event Overview - The event will include a themed exhibition called "Renewal Street" and a market for foreign trade products, aiming to create a comprehensive consumption experience [1] - The event is organized by the Zhejiang Provincial Department of Commerce in collaboration with multiple departments [1] Group 2: Consumer Experience - "Renewal Street" will focus on popular consumption trends such as tourism and the silver economy, creating immersive scenarios for "home life" and "enjoying travel" [2] - Various automotive brands will showcase models with significant discounts, including up to 1200 yuan in subsidies for selected vehicles [2] Group 3: Smart Home Innovations - Xiaomi will present its "immersive home" experience with products like the Mi Refrigerator Pro and Mi Water Purifier Pro, emphasizing a full ecosystem of smart home devices [3] - The event will also feature "age-friendly" technologies such as assistive sofas and electric wheelchairs, catering to the elderly demographic [3] Group 4: Foreign Trade Integration - The "Foreign Trade Quality Products in the Community" initiative allows consumers to purchase international brand products directly in their neighborhoods, showcasing Zhejiang's manufacturing capabilities [4] - The event will feature a variety of products from Zhejiang's industries, including electronics and textiles, with discounts of up to 30% off retail prices [4] Group 5: Financial Incentives - Industrial and Commercial Bank of China (ICBC) will offer promotional coupons for consumers using their credit cards at participating vendors, enhancing the shopping experience [4] - The event will also include interactive activities to engage consumers and promote technological innovations [4]