小米业绩再创历史新高，Q1净利首破百亿

Core Insights - Xiaomi reported a strong performance in Q1 2025, with revenue reaching 1112.93 billion RMB, a year-on-year increase of 47.4%, exceeding market expectations [1] - Adjusted net profit for the same period was 106.76 billion RMB, marking a 64.5% increase and setting a historical record, with an overall gross margin of 22.8% [1] Business Segments - The "Mobile × AIoT" segment generated revenue of 927 billion RMB, up 22.8% year-on-year, with a gross margin of 22.8%. Smartphone revenue was 506 billion RMB, a growth of 8.9%, while IoT and lifestyle product revenue surged by 58.7% to 323 billion RMB [1] - Xiaomi's global smartphone shipments reached 41.8 million units in Q1 2025, with a market share of 18.8% in mainland China, ranking first in the market [1] - Internet services revenue was 91 billion RMB, reflecting a 12.8% year-on-year growth, with a gross margin of 76.9%. The global monthly active user count reached 719 million, a 9.2% increase, with 181 million users in mainland China, up 12.9% [1] Innovative Business Growth - Revenue from smart electric vehicles and AI-related businesses rose significantly from 2.6 million RMB in Q1 2024 to 18.6 billion RMB in Q1 2025, with a gross margin of 23.2% and an operating loss of approximately 500 million RMB [2] - The smart electric vehicle revenue was 18.1 billion RMB, with 76,000 units of the Xiaomi SU7 series delivered in Q1 2025, totaling over 258,000 units since launch [2] - Xiaomi plans to expand production capacity and has entered the luxury car market with the launch of the Xiaomi SU7 Ultra and the upcoming SUV model YU7 [2] Research and Development Investment - R&D expenditure for Q1 2025 was 6.7 billion RMB, a 30.1% increase year-on-year, with a commitment to invest 200 billion RMB over the next five years [2] - The total number of R&D personnel reached a record high of 21,731 by March 31, 2025 [2] - Xiaomi has made significant advancements in core areas such as chips, operating systems, and AI, including the release of its self-developed 3nm flagship SoC chip and the open-sourcing of its first inference model, Xiaomi MiMo [2]