Roku Stock Plunges 10% in 3 Months: Should You Buy the Dip or Wait?

Core Viewpoint - Roku's long-term outlook remains strong despite recent share price pressure, driven by growth in platform revenues, user engagement, and advertising innovation [16][17]. Group 1: Share Performance and Market Context - Roku shares have declined by 10.3% over the past three months, underperforming the Zacks Consumer Discretionary sector and the Zacks Broadcast Radio and Television industry's growth of 2.6% and 14.4%, respectively [1]. - Investor concerns regarding potential tariff impacts on Roku's Devices segment have contributed to the decline in share price [1]. Group 2: Manufacturing Strategy and Tariff Mitigation - Roku employs a diversified manufacturing strategy across multiple countries, providing agility and flexibility to mitigate tariff effects [2]. - The company has made minor price adjustments and does not anticipate significant changes to gross profit in the Devices segment, even if TV prices rise due to tariffs [2]. Group 3: Acquisition of Frndly TV - Roku announced the acquisition of Frndly TV on May 2, aiming to expand its subscription offerings and enhance user engagement [5]. - The acquisition is expected to be EBITDA-margin accretive in its first full year, indicating financial upside and strategic value [6]. Group 4: Advertising Business Growth - Roku's ad-supported streaming business has shown strong momentum, with platform revenues growing 17% year over year to $881 million [9]. - The Roku Channel has become the 2 app on the platform by engagement, with streaming hours increasing by 84% year over year [10]. Group 5: Financial Guidance and Performance Metrics - For 2025, Roku reaffirmed its guidance for platform revenues of $3.95 billion and adjusted EBITDA of $350 million, with a platform gross margin expected to be around 52% [11]. - The Zacks Consensus Estimate for 2025 total revenues is $4.55 billion, suggesting a year-over-year growth of 10.54% [12]. Group 6: Valuation and Investor Confidence - Roku's price-to-cash flow ratio is 33.94X, slightly above the industry average of 32.98X, reflecting investor confidence in the company's growth potential [13].