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2025年中国多模态大模型行业市场规模、产业链、竞争格局分析及行业发趋势研判:将更加多元和深入,应用前景越来越广阔[图]
Chan Ye Xin Xi Wang·2025-05-29 01:47

Core Insights - The multi-modal large model market in China is projected to reach 15.63 billion yuan in 2024, an increase of 6.54 billion yuan from 2023, and is expected to grow to 23.48 billion yuan in 2025, indicating strong market demand and government support [1][6][19] Multi-Modal Large Model Industry Definition and Classification - Multi-modal large models are AI systems capable of processing and understanding various data forms, including text, images, audio, and video, using deep learning technologies like the Transformer architecture [2][4] Industry Development History - The multi-modal large model industry has evolved through several stages: task-oriented phase, visual-language pre-training phase, and the current multi-modal large model phase, focusing on enhancing cross-modal understanding and generation capabilities [4] Current Industry Status - The multi-modal large model industry has gained significant attention due to its data processing capabilities and diverse applications, with a market size projected to grow substantially in the coming years [6][19] Application Scenarios - The largest application share of multi-modal large models is in the digital human sector at 24%, followed by gaming and advertising at 13% each, and smart marketing and social media at 10% each [8] Industry Value Chain - The industry value chain consists of upstream components like AI chips and hardware, midstream multi-modal large models, and downstream applications across various sectors including education, gaming, and public services [10][12] Competitive Landscape - Major players in the multi-modal large model space include institutions and companies like the Chinese Academy of Sciences, Huawei, Baidu, Tencent, and Alibaba, with various models being developed to optimize training costs and enhance capabilities [16][17] Future Development Trends - The multi-modal large model industry is expected to become more intelligent and humanized, providing richer and more personalized user experiences, with applications expanding across various fields such as finance, education, and content creation [19]