汉仪股份获国元证券深度覆盖 揭示“字库第一股”成长潜力

Core Insights - The report by Guoyuan Securities highlights Hanyi Co., Ltd. (301270) as a leading enterprise in the font library industry, emphasizing its strong foundation in font software and copyright business, along with ongoing technological innovation and exploration of diversified cultural technology development paths [1] Group 1: Business Performance - Hanyi Co., Ltd. has established a robust and high-quality font product system, launching over 1,700 copyright-protected B-end fonts and developing more than 3,600 font products by December 31, 2024 [2] - The company has maintained stable revenue from 2022 to 2024, with a sales gross margin around 80%, indicating strong profitability and market competitiveness [2] Group 2: IP Development - Hanyi Co., Ltd. has intensified its IP layout in recent years, collaborating with well-known IPs in film, gaming, and literature, successfully launching popular digital content products [3] - The company has partnered with various established IPs, including "You Shou Yan," "Ali," and "Peace Elite," to develop a range of digital products, and has plans to release themed products based on the popular domestic film "Nezha: Birth of the Demon Child" in 2025 [3] Group 3: Innovative Business Models - The "Ziyou" platform under Hanyi Co., Ltd. has adopted a new subscription-based authorization model, achieving over 13.2 million registered users and significant daily and monthly active user counts by the end of 2024 [4] - The platform has expanded its font content supply by introducing third-party font brands and launched an overseas version, FontApp, to provide Western font management services [4] Group 4: Strategic Investments and AI Integration - Hanyi Co., Ltd. has formed a strategic partnership with Zheng Holdings to leverage synergies in font design, software development, and AI technology, aiming for better resource integration and collaboration [5] - The company has embraced AI trends, launching a text assistant powered by the DeepSeek model to address issues in AI-generated content, and is actively seeking investment opportunities in AI applications and new consumer IP [5]