China Life(SH:601628) Zhong Guo Jin Rong Xin Xi Wang·2025-05-29 05:36Core Viewpoint - The event "Golden Color Xundian" aims to promote financial knowledge in multi-ethnic areas of Yunnan Province, integrating financial education with sports and cultural activities to support rural revitalization and ethnic unity [1][3]. Group 1: Event Overview - The event features a main venue and two sub-venues, engaging with towns, enterprises, and scenic spots through a "finance + sports" approach [1]. - The theme of the event is "Financial Consumer Protection + Ethnic Sports," utilizing an innovative model to merge financial knowledge dissemination with ethnic culture and sports events [1]. Group 2: Activities and Engagement - At the main venue in Zhaikai Village, performances such as the dance "Lotus Leaves Fluttering" and the song "I Am Waiting for You in Xundian" showcase ethnic culture while promoting rural revitalization [1]. - The "Golden Color Xundian" village basketball tournament incorporates financial knowledge into the commentary, engaging the audience in a fun and educational manner [3]. Group 3: Community Involvement - Local villagers actively participated in the financial consumer protection knowledge challenge, focusing on topics like investment, credit, and fraud prevention through interactive learning [3]. - The sub-venue at Fenglong Bay Fairy Tale Town integrates ethnic culture with financial education, providing practical skills on rational investment and fraud detection [3]. Group 4: Future Plans - The company plans to continue exploring the "finance + sports + cultural tourism" integration model to enhance grassroots financial services, strengthen ethnic unity, and improve rural revitalization [3].